Datafinder's Predictive Scores.

Target prospects that are most likely to donate to your organization

Now you can score the consumers on your list based on their ability and interest to donate to charitable causes or political campaigns.

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Predictive Scores
Datafinder's pre-modeled predictive scores use our machine learning algorithms and Versium's LifeData®
Predictive Analytics
Datafinder's predictive analytics provide your organization with the insights you need so that you can make informed decisions.
Answer Questions
Datafinder's predictive scores answer business questions that increase profits or reduce expenses.
LifeData® Predictive Giving Score

Using LifeData®, machine learning and predictive analytics, Datafinder scores the consumers on your list based on their ability and interest to donate to charitable causes or political campaigns. Datafinder appends a Giving Score to each record on your list helping you prioritize the individuals on your marketing list and target consumers based on their likelihood to make a contribution.

How can a Predictive Wealth Score help my organization?
How can a Giving Score help my organization?
  • Target prospects that have the ability to make contribution and are most likely to donate to your organization
  • Maximize the ROI on your marketing campaign by communicating with consumers that will likely convert to make larger donations and become repeat donors
How can a Predictive Wealth Score help my organization?
Datafinder makes it easy to add a Giving Score to your customer list
  • Register or login to Datafinder, and upload your donor or prospect list using Datafinder’s online tools
  • Datafinder matches LifeData® to each prospect or donor record. LifeData® includes donation history, social behavior, demographic data and financial info, and is a powerful predictor of future intent and actions
  • Datafinder uses machine learning and predictive analytics to build a predictive model which is used to assign a Predictive Giving Score to each prospect or donor record
  • Log into your Datafinder dashboard, and download your updated list with Giving Scores. Or, use our API to access a Giving Score in real time
Machine Learning and Predictive Lead Score
Customize this score to make it more profitable for your business

The predictive accuracy of this score can be improved for your business by building a custom model using your customer data and Versium's LifeData®. The Self-serve machine learning model builder allows you to build your own custom predictive lead score.

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Here's what Datafinder offers:
  • Consumer Data Append

    Append consumer contact data, such as email address, phone number and postal address, as well as household financial data and demographic data to your customer lists with match rates as high as 85 percent.

  • Online Audience Builder

    Do you have a high quality list of customers or prospects but you're only reaching a small percentage of your list through online ads? Datafinder appends multiple contact data points to improve online match rates by up to 3x.

  • Data Hygiene and Validation Services

    Clean up your data, fix contact data and validate email addresses and phone numbers.

  • Datafinder APIs

    Use all of the services above through real-time RESTful API endpoints. Get access to the data you need where you need it so you can easily act on it.


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