Datafinder's Predictive Scores.
Target consumers that are most likely to purchase a vehicle.
Now you can score the consumers on your list based on their ability and likelihood to purchase a new or previously owned vehicle.
How can an Auto Buyer Score help my company?
- Identify which prospects have a propensity to purchase a new or pre-owned vehicle
- Target consumers who have previously purchased a vehicle from your company that are most likely to purchase another vehicle
- Maximize your marketing ROI by communicating with individuals that are most likely to purchase a vehicle
Datafinder makes it easy to add LifeData® Scores to
your customer list
- Register or login to Datafinder, and upload your customer or prospect list using Datafinder’s online tools
- Datafinder matches LifeData® to each customer or prospect record. LifeData® includes online behavior, social behavior, automobile data, demographic info and financial data, and is a powerful predictor of future intent and actions
- Datafinder uses machine learning and predictive analytics to build a predictive model which is used to assign a Predictive Auto Buyer Score to each customer or prospect
- Log into your Datafinder dashboard, and download your updated list with Auto Buyer Scores. Or, use our API to access an Auto Buyer Score in real time
Customize this score to make it more profitable for your
business
The predictive accuracy of this score can be improved for your business by building a custom model using your customer data and Versium's LifeData®. The Self-serve machine learning model builder allows you to build your own custom predictive lead score.
