Datafinder's Predictive Scores.

Target prospects that are environmentally conscious

Now you can score the consumers on your list based on their likelihood to purchase environmentally conscious products.

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Predictive Scores

Datafinder's pre-modeled predictive scores use our machine learning algorithms and Versium's LifeData^®

Predictive Analytics

Datafinder's predictive analytics provide your organization with the insights you need so that you can make informed decisions.

Answer Questions

Datafinder's predictive scores answer business questions that increase profits or reduce expenses.

LifeData^® Predictive Green Score

Using LifeData®, machine learning and predictive analytics, Datafinder scores the consumers on your list based on their interest in the environment and likelihood to purchase environmentally conscious products. A Green Score is appended to each record on your list helping you prioritize which consumers are most likely to purchase your products or services based their environmental awareness.

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How can a Predictive Wealth Score help my organization?

How can a Green Score help my organization?

Identify which prospects have a propensity to purchase your environmentally conscious products
Target existing customers that are most likely to purchase your green related products
Maximize your marketing ROI by communicating with individuals that are most likely interested in your products and services

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Datafinder makes it easy to add LifeData® Scores to your customer list

Register or login to Datafinder and upload your customer or prospect list using Datafinder’s online tools
Datafinder matches LifeData® to each customer or prospect record. LifeData® includes online behavior, social behavior, demographic data and financial info and is a powerful predictor of future intent and actions
Datafinder uses machine learning and predictive analytics to build a predictive model which is used to assign a Predictive Green Score to each customer or prospect
Log into your Datafinder dashboard and download your updated list with Green Scores. Or, use our API to access Green Score in real time

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Machine Learning and Predictive Lead Score

Customize this score to make it more profitable for your business

The predictive accuracy of this score can be improved for your business by building a custom model using your customer data and Versium's LifeData^®. The Self-serve machine learning model builder allows you to build your own custom predictive lead score.

Learn More about our Predictive Lead Score

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Here's what Datafinder offers:

Consumer Data Append
Append consumer contact data, such as email address, phone number and postal address, as well as household financial data and demographic data to your customer lists with match rates as high as 85 percent.
Datafinder Modeled Predictive Scores
Datafinder has modeled several predictive scores using Versium's LifeData ^®
Online Audience Builder
Do you have a high quality list of customers or prospects but you're only reaching a small percentage of your list through online ads? Datafinder appends multiple contact data points to improve online match rates by up to 3x.
Data Hygiene and Validation Services
Clean up your data, fix contact data and validate email addresses and phone numbers.
Datafinder APIs
Use all of the services above through real-time RESTful API endpoints. Get access to the data you need where you need it so you can easily act on it.

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